Promoting Health-seeking Behaviour

Health-seeking behaviour refers to the actions individuals take to maintain or restore health, including seeking medical care, adopting preventive measures, and following treatment recommendations. While modern medicine has made significant advances, many communities particularly in low- and middle-income countries (LMICs) continue to struggle with poor health-seeking behaviour. Delayed medical attention, reliance on traditional remedies, and avoidance of healthcare facilities contribute to preventable deaths and disease complications.