Barmajhiya: How a backwater earned fame for sweet Peda

By Dhirendra Prasad Sah,Janakpur, Feb. 24: In the bustling market of Barmajhiya of Saptari district, along the East-West Highway, the sweet aroma of 'Peda' fills the air. This is where, 60 years ago, late Baijnath Sah’s father started a small snack shop which now has grown into a renowned brand – 'Barmajhiya's Peda', creating jobs for thousands and generating millions in business. Barmajhiya’s Peda is not just famous by name; its taste and quality have earned it a reputation across Nepal and India.