Monetising Social Media

A few technological inventions have seen a meteoric rise as that of social media in 21st century. It is a buzzing technology that doesn’t just entertain but educates and provides a source of livelihood for millions. As of 2025, globally over 5.22 billion people actively use social media. It shows how prevalent it is in the world, with people constantly checking their smartphones for notifications. And like most fields in human sphere, social media too has become a source of monetisation for influencers and content creators. It has catapulted many creatives to heights of success which is why many continue to vie for viral posts with maximum views, likes, comments and follows.