Why people stop using an app

In the case of social media, users stop liking the content or feel it is a waste of time.

The recent news about Twitter’s closest competitor, Threads, garnering 10 million users in just seven hours or about 30 million users in one day is taking social media by storm. Twitter owner Elon Musk has announced that he will sue Thread and Meta for stealing trade secrets. Time alone will tell whether users will drop Twitter for Thread, or continue using both and eventually choose one of the two.