Options before mainstream media

It is in this chaotic ecology that an opportunity arises for some to cement their place as purveyors of credible news.

Mainstream Indian media has a lot on its plate. The social media phenomenon, accentuated by Covid-19 in recent months, has resulted in professional media having boxed itself into a corner. The content creation and presentation rubric it operates in across traditional/new media looks well past its sell-by date.