Surrogate advertising thrives in legal vagueness
kathmandupost.com · Thu Jun 29 00:55:00 GMT 2023
Firms also organise musical events and youth festivals to promote products whose advertising is banned by law.
Manufacturers of products that cannot be advertised by law have been resorting to surrogate advertising to get around the ban. These firms advertise other products under the same brand to promote prohibited items like alcohol and cigarettes.
Read full story at source (kathmandupost.com)