Bollywood Actors Shah Rukh Khan, Ajay Devgn, Tiger Shroff Issued 'Show Cause Notice' by Maharashtra FDA Over Vimal Elaichi Advertisement

Kathmandu. Maharashtra's Food and Drug Administration (FDA) has issued a 'show cause notice' to Bollywood actors Shah Rukh Khan, Ajay Devgn, and Tiger Shroff regarding the 'Vimal Elaichi' advertisement.

According to the FDA, the preliminary investigation found that the advertisement promotes the 'Vimal' brand, which is primarily associated with pan masala. Under the prohibitory order dated July 13, 2026, in Maharashtra, the production, storage, transportation, distribution, and sale of pan masala are completely banned.